Include A List Of Services That Your Visitors Might Find Useful
By A. Writer
If your chosen niche has a variety of companies providing useful services you
might want to include a list of them on your site. This will help to build up the content and, if you use
appropriate keywords and phrases, it will also improve the relevance of your site as far as the major search
engines are concerned.
Some service providers have affiliate programs. If this is the case for your
chosen niche it is worth signing up for these programs and using the affiliate links rather than standard links
as this will help to generate additional revenues for you.
If you are featuring links off to a third-party information page, perhaps
describing their service(s), be sure to set your link properties so that the web page opens in a new
window. Right click the link here to check out the property settings - the 'target' should be '_new'. This ensures that in
viewing more information about any recommended service(s) the visitor does not leave your site entirely
- your site remains open behind the new window.
Tip: If you are featuring links to, and/or recommendations
of, particular companies' services, don't be afraid to ask them for a 'reciprocal link'. This means that in
return for your recommendation of their services, they place a link back to your web site upon their own site.
This is a crucial part of link-building and can have a marked impact on your site's ranking in the search
engines.
|